It is the goal of town planning to insure that all future growth occurs in both a sustainable and aesthetic manner. In doing to so, the Town Planner works with current and future business owners and residents in working together to make Maggie Valley a great place to live, work and play.

Our community gets its name from Maggie Mae Setzer. Her father, John "Jack" Sidney Setzer founded the area's first post office and it was named after one of his daughters. Each summer, Setzer descendants come from all over the country for a large family reunion in the historic valley.